Narrative is changing, and augmented reality (AR) has established itself as a notable and permanent addition to our storytelling toolkit. Because of this, we are seeing a huge increase in the number of UX and UI designers who are developing their skills to incorporate immersive design. Even for the most seasoned UX designer, the transition […]
Monthly Archives: July 2025
Portrait photography is evolving – why introduce augmented reality technology WebAR?
Every year competition among photographers grows, so help keep afloat services that can increase the price without serious financial costs. Or compensate for the loss of the customer base with the influx of “fresh blood” when young photographers reduce the price tag and «steal» customers, even without an impressive portfolio. Now some are learning to […]
Proposal for the use of WebAR – where can we succeed with augmented reality?
One of WebAR’s «chips» is working on both sides: a) for the buyer: show the value of the product in an unusual way; b) for entrepreneurs (natural or legal person): help with loyalty to any brand and create a favorable environment for increasing sales. If you look at the individual segments, you can see that […]
Augmented reality in marketing: how will this searing mixture help increase conversion?
For the development of delicious rich content you will need a lot of creativity, because it is necessary to show the client a unique trading offer. To start is to create a presentable virtual image of the product, using augmented reality. This innovative technology can positively affect the image of brands from various industries (construction, […]
Image Tracking Tips
Image recognition is based on the number of key points that the platform can find on the loaded image (trigger). The more points – the faster and more stable tracking will work. To prepare a good marker, pay attention to the following characteristics: ⠀⠀⠀⠀⠀ High contrast The difference in tones helps you find more points […]