The future behind the augmented reality – Web AR Studio has created a free online constructor (web-ar.studio) for projects with augmented reality, working directly in the browser. To prove this, Mikhail Epifanov, a commercial director of the company, answered a couple of questions that will help to understand the work of AR-technologies.

Process of use.
The variety of augmented reality, WebAR, facilitates the work of both individuals and business companies. There is nothing simpler than to work at once in a browser, without the need to download a mobile application, spend space on your phone and go through a long download phase, especially with average internet speed.

Users only need to open the camera and go to the project by scanning the QR code. Further, he already sees augmented reality, which can be built, for example, from any images (catalogs, calendars, business cards, magnets).

There are practically no smartphone models that do not fit – everyone can enjoy these effects. Viewing and publishing of the projects created by us takes place online, without any programming skills or 3D modeling.

What is the online constructor of WebAR Studio?
Our online constructor for creating WEB augmented reality is a freemium business model (free use) platform with a user-friendly interface where you can create projects that attract new customers. Accordingly, those who sell projects on the platform or implement it in a marketing direction, get a high income from this.

Our platform also offers premium features that include the ability to completely customize projects, including replacing the logo or domain name that is displayed from the top. This is included in the paid services package – all plans can be compared on the site. You have probably heard about such website builders as Tilda or Wix. Here is a similar platform, but for creating sites with augmented reality.

Why should he be noticed?
Created online designer is simple above mentioned Tilda. Users of the platform will not have any problems with creating any AR-content, as project templates and specialized libraries are already built into the constructor. effects, 3D models, video and images.

We’ve developed a simplified learning system, like pop-up windows that will tell you what to do next. We also offer paid monthly training for advanced users. In case of a problem, 24/7 of the technical support is provided – in complicated situations we do not abandon.

And that’s not all. Every month we conduct webinars, where we report on all new implementations on the platform and tell life hack on the creation of this technology.

As a result, a project of even high complexity after hard practice is ready in 8 minutes. The site does not limit the user by the time of use, no need to tie a bank card or something similar. Work without tricks.

Analytics of active projects.
WebAR is easy to implement in launched advertising campaigns. It is not necessary to change marketing materials much for successful implementation. As a result – you can increase the reach of the audience by 2 times and the average time of use up to 2-3 minutes.

For users, an impressive WebAR presentation is a great chance to attract and stop attention on your brand or product. At major exhibitions, our team does so. Representatives of the company direct the smartphone camera and interact with virtual 3D models. They photograph projects, record videos with virtual heroes – all the resulting reposts, thereby greatly increasing the reach of the brand on social networks.

The future is for WebAR.
The world is speeding up, you have to do something that takes less energy.

AR-technologies are still alive, because companies are used to tying to their brand of people through downloading apps. Now users are smart and want to feel the convenience, as well as get the most out of the results. Usually people think that they want to watch AR more. But they don’t want to sacrifice a lot of their time and a part of their phone space. In our case, we have eliminated this shortcoming and now nothing prevents you from getting to know WebAR.

We started with WebAR, then moved on to augmented reality next level. For commercial purposes, we do not disclose details, but it will replace real smartphones. We think about such a scenario and are ready to implement your platform to change the content of devices of the future.

Published by Alexander Novikov

Photographer

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